Business Events Division of Sabah Tourism Board (STB) in collaboration with Mdm. Gracie Veronica Geikie, Director / Principle Consultant of Place Borneo Sdn Bhd, Professional Conference Organizer (PCO) has organized Association Professional Deep Dive Brainstorming Session for the BE Industry Partners in Sabah on the 31st March 2022 (Thursday) at Mercure Kota Kinabalu, targeted about 15 association leads in Sabah.

The main focus of Association Professional Deep Dive is to explore:
(i) How to build the association’s strength and awareness through collaboration in bringing international conferences to Sabah;
(ii) Timely to develop and grow association’s membership base and sustainability by creating growth opportunities and funds to continue capacity building for the members;
(iii) Focus on upskill the attendees’ existing knowledge to a higher level and ways to drive more business events to bloom on the state economy.

By this, STB hopes the invited association members to this brainstorming session will eventually unlock the association’s potential to help raise funds for the associations and to be part of the international association community.